WHO WE ARE

430 Mobile is a dynamic entity that has the flexibility to meet the needs of its clients and market.

Overview

• 430 Mobile creates mobile software solutions that are compelling and easy to use.
• 430 Mobile was founded in September 2009 in anticipation of the exploding market for sophisticated mobile applications.
• 430 Mobile is an Ontario (Canada) Corporation, and does work worldwide.
• 430 Mobile has a presence in Waterloo, Ontario, Canada and in Washington, D.C.
• 430 Mobile develops for Apple’s iOS, Android, and Blackberry.
• 430 Mobile develops stand-alone mobile applications as well as integrated mobile & web applications.
• 430 Mobile’s founders each have over 20 years of enterprise software product development experience.
• 430 Mobile believes in and uses the Pragmatic Marketing Framework to design, specify and develop products and solutions.
• 430 Mobile employs agile development processes.
• 430 Mobile employs current and appropriate technology to achieve its mission.
• 430 Mobile leverages a network of developers and designers to meet the unique demands of each engagement.
• 430 Mobile’s initial focus is on Health Care and Fitness applications for both consumers and businesses.

Key Personnel

Brett Shellhammer, President

With more than 20 years of experience in the Enterprise Software business leading product development and marketing teams. Brett's expertise is focused not only on building great products but on aligning the marketing, sales and services activities around product lines to build successful organizations.

Currently Brett’s day job is as SVP of Marketing at Coreworx Inc. in Waterloo. Previously Brett was SVP of Product Management at Eloqua in Toronto in 2007 & 2008 and prior to that Brett spent seven years at OpenText in Waterloo and in San Francisco where he was VP & General Manager of the Global 2000 & Government Business Unit, which included the Livelink and Microsoft product groups and accounted for over US$ 100M in software license revenue annually. Brett joined OpenText in 2001 through the acquisition of iVenturi in San Francisco where Brett was President & COO. Brett's other executive management experience includes CampSix an internet incubator where he was SVP of Product Management, NativeMinds (now part of Autonomy) where he was VP of Marketing and Update.com, a CRM software company in Vienna Austria where he was VP of Product Management.

Prior to his executive experience, Brett was a senior product manager at Oracle Corp, a technology evangelist at Taligent, Inc. and a technical product manager at Rational Software Corporation. Brett started his career as a software engineer at IBM after finishing his BS degree in Computer Science at The Pennsylvania State University.

Joe Nebel

Joe Nebel is the Chief Financial Officer of 430 Mobile. He is also responsible for many of the product concepts we have in our product series backlog.

In addition to helping co-found 430 Mobile, Joe has successfully shepherded a commercial general contracting and development business in the Greater Washington Baltimore Metropolitan Region for the past 20-years. Joe’s experience in working with design professionals in development and construction have translated into imaginative ideas and promising products for 430 Mobile Corporation. Joe’s position as an outsider and relative newcomer to the software industry is responsible for his unique perspective and fresh take on 430 Mobile Corporation’s overall business model.

In addition to his experience as the head of multiple companies over the past 25-years, Joe brings his BS in Finance from Boston College’s Carroll School of Management to 430 Mobile Corporation.

Rob Daly

Rob Daly's primary function is helping Brett and Joe build the 430 Mobile team, set direction, and establish the core values and culture of our young company.

Rob has over 22 years of experience in applied software engineering. In 2003, Rob sold his majority interest in Number Six Software, Inc., a software engineering firm he co-founded in 1994. As Number Six's President, Rob led and organically grew it into a 50+ person company. While Rob was at Number Six, all growth was through revenue, not capital investment, and Number Six was "in the black" every quarter since its inception. Rob then co-founded and now serves as Chairman of 5AM Solutions (http://www.5amsolutions.com), which has followed the same growth model – 5AM has no external investment and is growing steadily. Rob is also a Director of Stelligent, a company dedicated to software delivery automation (http://www.stelligent.com). 430 Mobile Corporation represents Rob's latest bootstrapped endeavor. Though now more often engaged in leadership and management roles, Rob is an acknowledged expert in object technology and has contributed to and reviewed acclaimed technology books. He holds a BS in aeronautical engineering from Embry-Riddle Aeronautical University. In his spare time, Rob also serves several non-profits, and serves on the board of the Sea to Shore Alliance (http://www.sea2shore.org).